Enhancing Investment Literacy Level among people in Tasikmalaya

  • Peter Peter Maranatha Christian University
  • Dini Iskandar Maranatha Christian University
  • Martalena Martalena Maranatha Christian University
  • Tedy Wahyusaputra Maranatha Christian University
  • Herlina Herlina Maranatha Christian University
  • Bram Hadianto Maranatha Christian University
Keywords: Capital Market Instruments, Community Service, Fraudsters, Investment Literacy, Tasikmalaya

Abstract

Low investment literacy in the community can lead to society being exploited by fraudsters offering high returns for a short period, only to require the invested money later, as seen in some cases in Tasikmalaya. Therefore, socialization to open social minds is needed: The legal investment instruments are still in the capital market as the alternatives. Moreover, this service community educates members of society in Tasikmalaya, specifically those affiliated with the Christian Education Agency Foundation, who serve as participants. By utilizing a lecture and question-and-answer approach, this community service works. To test their comprehension, committee members shared a Google Form containing multiple-choice investment problems based on Lusardi and Mitchell (2009) to gather correct responses before and after the material presentation. After that, the proper responses are compared. As a result, the increase in the average correct answer ratio happens from 65.38% to 77.56% before and after material presentation, respectively. Therefore, community service is effective in enhancing their understanding of the subject matter. Through this activity, the risk of fraudulent investment can be significantly reduced, allowing people to choose a suitable instrument based on their risk profile, especially in Tasikmalaya.

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Published
2025-11-05
Section
Articles